Some of the Best Booth Trends You Should Know Before the Next Trade Show
As an entrepreneur, the best way through which you can interact with your clients and partners is trade shows. Considering the many benefits associated with trade shows, several industries have embraced the culture of trade shows to help them market their brands. Away from the conventional trade fairs, today, trade shows are conducted with a lot of technological know-how. If you want to move with time, embrace the use of technology in your trade fair booth. By reading this article, you will learn some of the technology trade shows booth trends.
If you want to catch the eye of the attendees, try out video walls. Even if the attendees are several meters away from your booth, you can be sure to attract their attention if you are using video walls. The other trend that will keep the attendees engaged and excited is the game shows. Remember that virtual prize wheels are deemed to be transparent because the attendees understand the rules and they view the results instantly. Remember that as the winners get their prizes, the other onlookers get the urge to play and within no time many people get attracted to your booth.
Take advantage of product demos to illustrate the functionality of your product. A better idea is to use a large screen with a guided demo so many people can follow as you explain to one person. Since the visitors have a chance to see and ask questions about your products, they will develop trust in your products. The use of giant smartphones allows the visitors to feel free to learn more about various products as view the products on the smartphone. Remember that the number of people using smartphones is significant and you should expect the visitors to be familiar with the functionality of a smartphone.
Create some time to engage your visitors by holding discussions about your products to ensure that they understand what this company offering. The best way to enhance interaction with your visitors is by attending to all of them separately. A guest speaker would do a great job in case you are not an enthusiastic speaker. However, you should be careful not to use sophisticated technology that would otherwise hinder the interaction of your audience.
Besides fun with a scavenger hunt to keep your audience engaged and entertained. With this game, the attendees will concentrate and as they try to find a hidden prize. If you describe a positive image through entertainment, you will be sure that the visitors will learn a lot about this product. Ensure that the signage at your booth is bright enough to be visible even from a long distance.